Live Digital or Be Irrelevant by A.K. Smith Ford
Although this book concentrates on the music industry i the concepts could be for any medium.
Step by step process of hwo to survive and thrive is highlighted and each step has more explanations.
Second half of the book is about the author's own journey on the path to success, trial and error.
Love quote from John Lennon.
Great resource book to keep handy.
Like how they discover the appearl of the Starbucks community.
Received this review coy from the publisher and this is my honest opinion.
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